Improve Your Website Visibility with Automotive Local SEO:

Content Elements

Content Elements

Local SEO for car dealerships uses optimized content targeting the most relevant dealer keywords. URL structures and internal link navigation are optimized. HTML improvements are updated and maintained.
Meta Tags

Meta Tags

Relevant browser titles are added or updated targeting local SEO keywords for your automotive market area. All Meta descriptions, page headings, image alt tags and canonical tags are also updated.
Inbound Marketing

Inbound Marketing

Business directory listings and company profiles are created and/or updated. Brand citations are developed to improve your car dealership SEO relevance and visibility for your local market area.
SEO Research

SEO Research

Dealer website audits, competitor research, SEO testing and algorithm analysis are all part of an ongoing process to ensure automotive dealers are optimized and conform to webmaster guidelines.
Website Analytics

Website Analytics

Google Analytics is set up for tracking organic traffic and user behavior. Google Search Console is used to monitor crawl stats and perform website analysis. Monthly reports provide an Analytics overview.

Optional Add-ons

  • Local SEO-Dealer Pages
  • Local SEO-Model Pages
  • Content Marketing

Organic traffic at Enterprise increased by



In addition to core automotive local SEO service, optional add-ons are available to expand website visibility.

<strong>Local SEO Auto Dealer Pages</strong>

Local SEO Auto Dealer Pages

The option for local SEO auto dealer pages includes creating optimized content designed to expand dealer rankings for additional vehicle brands or nearby cities in the local market area.
<strong>Local SEO Vehicle Model Pages</strong>

Local SEO Vehicle Model Pages

The option for local SEO model pages includes creating optimized content designed to expand vehicle model rankings for additional vehicle brands or nearby cities in the local market area.
<strong>Content Marketing</strong>

Content Marketing

The content marketing option includes three blog articles per month researched and written for automotive topics. Content is optimized for search visibility and promoted through social media.


  • Google launched an algorithm update giving a boost to mobile friendly sites, and Google also announced they are changing to a mobile-first index. Jazel websites use responsive web design, which Google recommends for adapting to mobile search.
  • The Jazel platform has some built-in structured data, which can help search engines index content
  • Premium redirection settings capture traffic from pages no longer in use, without any 404 errors
  • Canonical tags are automatically generated for each page to prevent duplicate content issues
  • The platform generates XML sitemaps that can help search engines find and index web pages
  • Page editor allows custom content, meta tags and page elements optimized for local search results

Search engines are smart, but they have limitations on retrieving information for user queries. Automotive Local SEO provides a keyword structure that helps search engines understand auto dealer content and inventory, which can improve local search rankings that generate organic traffic.

Search engines use mathematical equations called algorithms to sort and rank auto dealership websites. These search algorithms use hundreds of ranking factors that can affect local SEO for auto dealers.

An important aspect of automotive local SEO is to provide content for both users and search engines. Website content, meta tags and navigation are optimized for keywords that match user queries.

Search engines will analyze backlink profiles as part of the ranking process for an auto dealership. Local SEO services include creating and/or updating business directory listings and company profiles.


Contact us to find out how we can improve your search engine rankings.