Jazel CX Auto Dealer Website Platform

Website Plans & Pricing

12 Month
One-time set-up fee $2,499
24 Month
One-time set-up fee $2,499
36 Month
One-time set-up fee $2,499

All CX Website plans include:

Responsive Website Design – Designed for automotive dealers, optimized for cross-device usability.

Dealer Website Homepage – Professional auto dealer website design, Video enabled (optional), Free text search (optional), Advanced inventory selector module (optional).

Content & Functional Pages – About us, Staff page, Reviews/reputation management page, Department pages: Sales, Service, Parts & Finance, Hours & directions page, New vehicle specials/OEM incentives (featuring regional incentives), Review page, Finance calculator page, Service specials, Parts specials, HTML sitemap, XML sitemap.

Dealer Website Forms – SRP form with customizable CTAs (e.g.: e-price, reserve, etc.), VDP form with customizable CTAs (e.g.: e-price, reserve, etc.), Contact us, Parts order, Schedule service, Employment application, Secure finance application.

Dealer Website Inventory & Vehicle Detail Pages – AutoFocus Highlights, Instant Search, Save Fave, Compare, Regional OEM incentive integration, Infinite scroll inventory (SRP), SRP consumer view selector, Carfax or AutoCheck vehicle history report link, Colorized studio images (as available), Expanded studio images – interior & exterior (as available), Dealer inventory image-to-video integration, Similar vehicle listings on VDP, CPO logos.

Security, Platform, Hosting & Infrastructure – SSL posting for all form data, Encryption of sensitive fields, Scalable & reliable cloud computing infrastructure for automotive websites.

Managing Content – Upload & manage media to add to your auto dealer website, Create and format pages, Publish new pages or content edits with the push of a button.

Dealer Website Reporting – Website statistics: visitors, unique visits, page views, time on site, bounce rate.

Core SEO
$0 set-up fee with purchase of website
Core SEO
$0 set-up fee with purchase of website
Core SEO
$0 set-up fee with purchase of website

The Jazel Core SEO Plan Includes the Following Items:


Extensive research of keywords, competitors and search engine algorithms combined with testing and analysis provide the basis of determining ranking factors and optimization procedures.


Google Analytics is used for tracking organic visitors and user behavior. Search Console provides website analysis and details regarding keyword queries, crawl stats, errors, links, and indexing.


Existing content is modified on static web pages to improve rankings for geo-target keywords. SEO content is created as needed for relevant automotive keywords and geo-target areas.


Web elements are integrated for additional search optimization, such as: schema structured data, canonical tags, meta tags, images, sitemaps and navigation links.

Description of Services:

  • Initial website setup, audit and keyword research
  • Add or update browser titles for dealer target keywords
  • Add or update headings for page relevant target keywords
  • Add or update meta descriptions for page level information
  • Modify existing content for geo-target industry keywords
  • Create optimized content targeting dealer rooftop location
  • Update relevant business profiles and directory listings
  • Update schema structured data and sitemaps as needed
  • Check for duplicate content and canonical page indexing
  • Check for crawl errors and proper function of page redirects
  • Review website URL structure and internal link navigation
  • Monitor index status, crawl stats, search queries and traffic
  • Research algorithm updates and make adjustments as needed

Optional Add-Ons

Content Marketing
The content marketing option includes 3 blog articles per-month researched and written for automotive topics. Content is optimized for search visibility and may be promoted in social media.
Call Tracking
Utilizes unique numbers and dynamic rewrites to track parts, service, or sales phone calls driven by PPC, Display, or any of your other digital campaigns.
SEO Auto Dealer Pages
The option for SEO-Dealer pages includes creating optimized content designed to expand local rankings for dealership keywords targeting nearby cities in the primary market area.
SEO Vehicle Model Pages
The option for SEO-Model pages includes creating optimized content to expand local rankings for vehicle makes and models targeting nearby cities in the primary market area.