Jazel CX Auto Dealer Website Platform

Website Plans & Pricing

WITH 1-TIME SET-UP FEE
WITH $0 SET-UP FEE
12 Month
CX STARTER
$1,899/mo
One-time set-up fee $2,499
24 Month
CX PROFESSIONAL
$1,799/mo
One-time set-up fee $2,499
36 Month
CX ELITE
$1,699/mo
One-time set-up fee $2,499

All Franchise CX Website plans include:

Cloud Computing Platform – Scalable, secure & reliable cloud computing infrastructure for automotive websites. Professionally architected & managed WordPress with the robustness & rigor of React.js. 100% SSL websites with encryption of sensitive form fields. Platform includes website reporting providing statistics: visitors, unique visits, page views, time on site, and bounce rate.

Responsive Website – Designed for automotive dealers, optimized for cross-device usability. Comes with a professionally designed auto dealer homepage that is optionally video enabled, and can feature RealSearch® free text search and can have an advanced inventory shopping component. Pages included: About us, Staff page, Reviews/reputation management page. Department pages: Sales, Service, Parts & Finance, Hours & directions page, New vehicle specials/OEM incentives (featuring regional incentives), Finance calculator page, Service & Parts coupons, HTML sitemap, and XML sitemap. Lead capture: Contact us, Order Parts, Schedule Service, Employment and Finance applications.

Behavior Based Targeting (BBT) – BBT delivers relevant content to your sites’s shoppers. Dynamically adapts to individual user behavior and allows for OEM offers, Dealer Offers or Campaigns to be hierarchically layered.

RealSearch® – True free-text search engine. Algorithmic based results (think Google, Bing or Amazon). Filter and sort results by relevance. All the data on your VDPs is searchable with autocorrection of misspellings.

Account Portal – Persistent portal of shopping tools including recently viewed vehicles, favorites/saved vehicles and price change alerts. Anonymous with full functionality available and no sign in required. Users can also choose to sign in with secure services like Facebook, Google, Amazon or can create their own.

Inventory Manager (A5) – Robust ETL transaction engine with file and field level mapping rules presented in a mobile friendly user interface. Image and video enabled with configurable feeds, or upload yourself. Manage pricing with integrated OEM incentives, easy to use pricing stack templates and a powerful rules-based pricing engine.

AutoSPA New Inventory – Single page application giving users a fast and fluid shopping experience. No need to reload pages with instant VDP, searches, filters and infinite scroll. Includes AutoFocus Highlights that dynamically reshuffle and present unique features on each VIN. BBT delivers relevant OEM or Dealer Specials and includes Advanced Pricing Rules for transparent stacks. Pages are SEO friendly with fully rendered and searchable markup.

AutoSPA Used Inventory – Single page application giving users a fast and fluid shopping experience. No need to reload pages with instant VDP, searches, filters and infinite scroll. Includes AutoFocus Highlights that dynamically reshuffle and present unique features on each VIN. BBT delivers Dealer Specials and includes Advanced Pricing Rules for transparent stacks. Pages are SEO friendly with fully rendered and searchable markup.

AutoSPA Specials – Single page application providing users with a fast and fluid experience to discover available OEM specials on the vehicles they are interested in.

Rocket Pages – The apex of mobile-first design. Accelerated Mobile Pages (AMP) are validated and served by Google’s AMP project with lightning fast performance and are mobile SEO friendly. Web pages published in the AMP format load near instantly, giving users a smooth, more engaging experience on mobile and desktop.

Core SEO
$700/mo
$0 set-up fee with purchase of website
Core SEO
$600/mo
$0 set-up fee with purchase of website
Core SEO
$500/mo
$0 set-up fee with purchase of website

The Jazel Core SEO Plan Includes the Following Items:

Industry Research

Extensive research of keywords, competitors and search engine algorithms combined with testing and analysis provide the basis of determining ranking factors and SEO procedures.

Analytics Tracking

Google Analytics is used for tracking organic visitors and user behavior. Search Console provides website analysis and details regarding keyword queries, crawl stats, errors, links and indexing.

Technical Optimization

Optimized web elements are integrated to enhance rankings, including: schema structured data, canonical tags, meta tags, images, sitemaps, navigation links.

Content Optimization

Custom SEO content is created targeting relevant dealership keywords and vehicle models in your local market area. Existing content is modified on web pages to incrementally improve rankings.

Description of Services:

Technical Optimization:

  • Initial website setup, audit and keyword research
  • Update schema structured data and sitemaps as needed
  • Check for duplicate content and canonical page indexing
  • Check for crawl errors and proper function of page redirects
  • Review website URL structure and internal link navigation
  • Monitor index status, crawl stats, search queries and traffic
  • Research algorithm updates and make adjustments as needed

Content Optimization

  • Create new SEO pages targeting dealer market area
  • Add or update browser titles for dealer target keywords
  • Add or update headings for page relevant target keywords
  • Add or update meta descriptions for page level information
  • Modify existing content for geo-target industry keywords

Additional Rooftops

New
$250/mo

• OEM build data
• OEM & Regional incentives
• Auto Focus Highlights
• Extended new vehicle descriptions
• New vehicle stock images
• Includes used

Used Only
$150/mo
• Auto Focus Highlights
• Extended used vehicle data
• Used vehicle stock images
AS-IS
$50/mo
• Vehicle data taken directly as-is
• Refresh up to twice daily

Optional Add-Ons

Content Marketing
$900/mo
To enhance brand visibility, the content marketing option includes three unique automotive blog articles per-month researched and written to inform and engage in-market buyers. Content is optimized for search visibility, which can be promoted in your dealership social media.
Expanded SEO Pages
$800/mo
For an aggressive expansion of geo-targeted dealer and model pages in your primary market area, this option includes creating up to 10 additional SEO pages per month to enhance local search visibility for dealership keywords and models in nearby cities.
Social Media Posting
$600/mo

To help engage customers, we post content on your Facebook and Instagram pages. Includes one post per week with three lines of content, relevant image and website link. Provides consistent content schedule. Does not include replies to customer comments.

Call Tracking
$150/mo
Utilizes unique numbers and dynamic rewrites to track parts, service, or sales phone calls driven by PPC, Display, or any of your other digital campaigns.

* This pricing is based on Jazel’s standard terms and auto renewal of orders. Any material changes to these terms or not allowing orders to auto renew will result in an increase in monthly subscription fees and/or set-up fee.